The dedicated reveal event takes place in the brand's trademark urban style at STATION-Berlin, a historic landmark and disused train station in the German capital, and builds on last year’s reveal of the dramatic concept #1 showcar.
With the renewal of its brand, product and business model, smart has entered a new era of development, with the expansion of its product portfolio and global reach. The smart #1 is the inaugural product of the new joint venture between Mercedes-Benz and Geely Automobile, reflecting the brand's vision of exploring the best solutions for future urban mobility and co-creating powerful brand experiences.
The combination of Mercedes-Benz design and smart engineering creates a compelling proposition. A pure and elegant exterior design provides a perfect balance of aesthetics and aerodynamics underpinned by depth of engineering and premium quality. The smart #1 has recently completed extensive pre-production testing in northern China, with its battery and technology systems being put to the ultimate test in -40°C temperatures.
The smart Europe team is also supporting testing and local homologation through the original smart research and development centre in Renningen, Germany. The team, led by Tilo Schweers (Vice President of R&D), are putting the smart #1 through its final testing whilst also carefully preparing the showcars for the Berlin reveal event.
“This is a truly exciting time for the smart brand”, says smart UK CEO David Browne. “The upcoming reveal of the smart #1 is a key milestone in the evolution of our brand, reflecting our history of innovation, outstanding design and space efficiency. Our dedicated electric platform and high degree of connectivity make for the ideal electric car to meet the needs of UK car buyers.”
Further details regarding the #1, including UK-specific timings and pricing, will be released later this year. In the meantime, further details on smart are available at https://future.smart.com/
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